Asia School of Business

Edit Content

Featured in the Media

Latest in ASB

Filter
Filter

Latest in ASB

  • All
  • Student Experience
  • Thought Leadership
24 July 2019

Research workshop to cultivate evidence based refugee advocacy in the country

KUALA LUMPUR: Asia School of Business (ASB) and UNHCR, the UN Refugee Agency, held the 2nd annual research workshop on refugee studies and forced migration in Southeast Asia, with a specific focus on Malaysia. The Workshop highlights the importance of producing high-quality research to support policy-making and the creation of impactful community interventions in this […]

admin 2019
16 July 2019

Nailing the case interview: How to land a job at Mckinsey

“I try not to think about [how many hours I spent preparing] because the answer is a bit scary,” Katherine, a Class of 2018 MBA graduate and consultant, says. After a moment of reflection, she adds, “I probably spent 40 to 50 hours over the course of a few months preparing for the interviews.” In […]

admin 2019
18 June 2019

From Malaysia to MIT Sloan: My experience on an MBA sponsored by AirAsia

Travelling is a lifelong passion for AirAsia manager Allenie, and the chance to study an MBA on two different continents was too good to pass up.

admin 2019
23 May 2019

Why businesspeople need to think about politics (Part 2 of 2)

This article is a continuation of a previous article introducing the field of political economy and its role in the energy industry. Read it here.  Renato Lima de Oliveira, an Assistant Professor of Management at Asia School of Business, studies the connections between political actors and businesses, focusing on the energy sector.  While much of his research centers on […]

admin 2019
23 May 2019

Here’s what it takes to get an MBA job at Didi – China’s uber alternative

Uber has dominated the taxi market since its inception, delivering 5.2 billion rides globally in 2018. But in China, they do things differently. While Uber’s venture into China in 2013 flopped, losing around $2 billion in three years; its competitor, DiDi, acquired Uber’s China operations and is now considered one of the world’s most valuable […]

admin 2019
15 May 2019

Why businesspeople need to think about politics (Part 1 of 2)

Renato Lima de Oliveira, an Assistant Professor of Management at Asia School of Business, thinks more businesspeople should be thinking about politics.   “My course prepares students to become CEOs,” he says. “When you’re in a position to allocate investments, both over time and among different countries, you need to consider more sources of risk, including […]

admin 2019
6 May 2019

At Samsung, It’s brand strength and consumer preferences that matter

The Korean tech giant Samsung has a lot of meaning behind its name. The two syllables, sam meaning “three” and sung meaning “stars,” were chosen to inspire a vision of a company that would become as powerful and eternal as the stars in the sky. In my second Action Learning project, I got to experience […]

admin 2019
2 May 2019

Thoughts on digital banking from a former Standard Chartered CIO

Dato’ Ariff is a former Chief Information Officer at Standard Chartered Bank Malaysia. There, he oversaw the full spectrum of Technology and Operations and was responsible for systems development, technology support and banking operations for the Bank’s retail and wholesale banking businesses in Malaysia. His 28+ years of experience in the banking industry spanned across […]

admin 2019
23 April 2019

These MBA students are tapping into Southeast Asia’s technology boom

Grab, the Malaysian-born ride-hailing app, was recently dubbed Southeast Asia’s first ‘decacorn’—the rare marvel of a start-up worth over $10 billion. In the six years since it launched in 2012, Grab has expanded into 168 cities in eight countries. Having bought out Uber’s regional operations, it currently occupies a 97% market share in Southeast Asia. In […]

admin 2019
17 April 2019

How we took Thai AirAsia’s operations to new heights

There is no better way to learn than to do. Since embarking on my MBA journey at Asia School of Business, I have completed two out of five required Action Learning projects. Every project presents an opportunity to apply the toolkits learned in the classroom to real-world environments. The learning curve is steep from the […]

admin 2019