Asia School of Business

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Executive Education

Nungsari, M., Ngu, K., Wong, D. N., Chin, J. W., Chee, S. Y., Wong, X. S., & Flanders, S. (2022). Translating entrepreneurial intention to behaviour amongst micro and small entrepreneurs. Journal of Entrepreneurship in Emerging Economies.

Nungsari, M., Ngu, K., Wong, D. N., Chin, J. W., Chee, S. Y., Wong, X. S., & Flanders, S.

Entrepreneurship studies have established various antecedents leading to eventual entrepreneurship by measuring entrepreneurial intention (EI). However, evidence has shown that intention does not necessarily translate into behaviour, especially for complex behaviours such as creating a business venture. Hence, this paper aims to examine how contextual and individual factors interact with one another to promote or inhibit one’s translation of EI into entrepreneurial action in an emerging economy.

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