Asia School of Business

Global Inquiry, Local Heart

Since 2017, there has been a 38% increase in family offices worldwide, with the Middle East becoming a popular jurisdiction.

Leading family businesses in the Middle East have been evolving over the past two decades. As patriarchs age, they have prioritised reorganising their management structures and adopting corporate governance and family protocols. This ensures orderly successions and smooth transmissions of businesses to the next generation, particularly given that only 13% of family businesses survive into the third generation.

A third of family offices globally are currently in the process of handing over responsibilities to a new generation of leaders, and more than a quarter expect to do so soon. In the Middle East, an estimated Dh3.67 trillion ($1 trillion) in assets will be transferred to the next generation during the next decade.

These families have also made a strategic move to separate management from ownership, delegating responsibilities to professionals and staying remote from day-to-day operations. This approach infuses businesses with new ideas while preserving the family’s strategic oversight and long-term vision.

“Family enterprises are evolving as families evolve—especially when wealth passes between generations, for example, when members become adults and, in turn, owners and/or employees of the family business,” noted Niels Zilkens, Head of Wealth Management, Middle East, UBS Global Wealth Management. “The rapid pace of change and constant need for innovation in today’s market can make these evolutions more challenging, however in our experience, those with well-defined values are best placed to succeed.”

Opinions differ on the best approach. “Many professionals believe that separating management from ownership is the optimal strategy, as it allows for professional management while maintaining family control,” noted Mazen Boustany, Partner at Baker McKenzie LLP. “Conversely, some argue that having ‘skin in the game’ is better, asserting that the direct involvement of family members in management ensures a stronger commitment to the business’s success.”

Next generation

Succession planning has several advantages for families and their organisations. It prepares both for leadership transitions and helps ensure a seamless handover, knowledge transfer and risk mitigation. Industry experts see this occurring more frequently as family offices collaborate, sharing knowledge more openly with peers.

This matches talent development with business goals, ensuring a skilled workforce aligned with family values and ready to drive long-term performance. “A family’s planning efforts should begin with mentoring, coaching, and deciding which family member is best placed to take the leadership reins for the next generation,” explained Adam Ladjadj, Founder of The Emirates Family Office Association. “This process typically begins by involving the younger generation from an early age, cultivating a leadership mindset that naturally integrates family values with innovation.”

“Equally important is giving future family business leaders space and freedom to be creative, experiment, and innovate,” he added. “This balance is vital for an optimum succession strategy, allowing the business to evolve while staying true to its core values.”

Currently, 68% of next-generation family members hold advanced degrees in finance or business, up from just 30% a decade ago. This educational trend ensures that future leaders are equipped to drive innovation. Moreover, next-gen family members are now involved in 65% of family businesses, contributing to key operations and values. This hands-on approach provides valuable practical experience through mentorship and execution, facilitating the transfer of family values and business acumen while encouraging fresh perspectives on innovation and growth strategies.

The rise in family offices

Since 2017, there has been a 38% increase in family offices worldwide, with the Middle East becoming a popular jurisdiction. The increased focus on succession planning and long-term stewardship aims to secure lasting legacies and family heritage for the next generation.

“Traditionally very discreet, family offices are coming out of the shadows and becoming an attractive structure for managing private/family capital,” stated Ladjadj. “Family offices’ increased visibility has accompanied their strategic transition from local wealth custodians to dynamic entities actively seeking investments and partnerships.”

Communication and decision-making become more complex when families grow and develop as new members and technologies are introduced. These steps must be guided by a clear governance framework with processes and principles that ensure efficient operations. A “family constitution” or “family charter” should describe the family’s values, principles of engagement in the business, decision-making and communication processes, and family activities.

“This clarifies to family members where they fit in the enterprise and what that means for them,” explained Zilkens. “It defines, for example, how they can interact and influence the rest of the family or what role they can play in respect to ownership or management. Finally, it helps families balance everyone’s interests and ambitions and avoid discontent.”

On the investment side, the family should define a professional investment policy that aligns with its values. Such a policy sets out clear goals, rules, and processes for investing. It serves as the basis for decision-making on asset allocation or key investment decisions by the family’s investment committee.

The rise of AI

Since 2018, 35% of family offices have adopted AI and machine learning for risk assessment and asset allocation, preserving the family’s control over wealth management decisions while leveraging technology for improved performance. Cybersecurity investments have also risen, reflecting a growing commitment to safeguarding family wealth and data in the digital age.

“They have not escaped the disruptive aspects of the digital revolution, and those thriving most have embraced tech advances such as automation, data analytics, artificial intelligence (AI), and fintech innovation,” Ladjadj added. “Modern tools that enhance connectivity and communication between family members are crucial. Heritage can also be protected by preserving historical records, documents, and values in digital formats, ensuring easy access for future generations.”

Nearly 57% of family businesses in the region prioritise improving their digital capabilities, compared to 44% globally. Over the past decade, there has been a shift in portfolio composition, with traditional sectors like real estate and commodities decreasing and a rise in alternative investments, particularly private equity and venture capital.

“This reallocation reflects a growing appetite for innovation while preserving a strong foundation in traditional assets,” stated Anuj Goel, SEO, Century Private Wealth. “There is a rising integration of modern sustainable practices, with 93% of family businesses incorporating Environmental, Social, and Governance (ESG) criteria into their investment strategies.”

Advisory firms

Family wealth transfers require strategic planning, and experts see families increasingly seeking external support. This ensures that planning is done in a professional manner while alleviating some of the emotional biases that naturally occur.

Many UAE family businesses work with dedicated family business advisory firms. Some family members may resist outside involvement in family matters, so companies often involve them in the selection of advisors to build trust.

“The role of external advisory and mentorship can be critical in professionalising the succession planning process for UAE family businesses,” stated Asad Ata, Associate Professor of Operations and Supply Chain Management at the Asia School of Business. “They can help address different facets of succession planning for family businesses.”

Succession planning and the role of family offices have become crucial amid recent global instability. In the Middle East, there is a growing trend of establishing family offices to separate business operations from private family wealth.

The looming wealth transfer between generations will see up to $70 trillion of private wealth bequeathed, presenting challenges such as inheritance laws, investment strategies, and conflict. It is vital that families do not face these challenges alone.

As wealth transfer accelerates, families increasingly demand sophisticated services and support. “We see a growing awareness for education of the next generation among wealthy families in the Middle East, as well as increasing interest in professional family office services based on international best practices to retain control over the family’s wealth,” noted Zilkens. “Often, family offices are organizationally separated from the family’s operating business.”

Advice and guidance for Middle Eastern families is vitally important. Up to 80% of the region’s private sector involves family businesses. Succession planning has evolved significantly as more families recognise it as a crucial tool within their family offices.

Succession planning guarantees the retention of identity, culture, and mission, even when key figures depart. Experts are necessary to navigate challenges in professional disciplines such as tax, legal, investments, real estate, and finance. External advisors and mentors are also essential in facilitating tough conversations about succession within families, offering impartial advice and ensuring fairness and openness during difficult moments. “The business world has many examples of both well-handled successions and poorly managed ones,” stressed Ladjadj. “The latter often stem from poor or non-expert advice – and these are the case studies that make the headlines.”

Read the full article HERE.
Originally published by Finance Middle East

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  • For the schools that get it right, AI can be a valuable learning tool, professors reveal.

The fate of the world has been up for debate ever since the launch of ChatGPT almost two years ago. It seems that every time I open a news or social media app there is another article about the doom and gloom that the bot will bring. And, while I laugh, the fact is that ChatGPT could change education in many ways, potentially ways we currently can’t even imagine, considering how fast it’s progressing.

The more Artificial Intelligence (AI) develops, the more questions people have. Is it going to affect jobs? Which jobs, and how? A report from Goldman Sachs claimed that AI could replace an astounding 300 million jobs.

In terms of which jobs are most likely to be affected, that answer seems to change a lot. But haven’t we already seen jobs replaced by technology? How often do you try to contact customer service and find yourself calling your details out to a bot on the other end of the phone? Or, worse, when you have to ‘chat’ to a bot via a text-like system.

The multiple news articles about ChatGPT all had one thing in common: doom and gloom. Personally, these stories remind me of two things: the Charlie and the Chocolate Factory scene where everyone was dismissed from the toothpaste factory because robots could now do their jobs for them, and the Black Mirror Christmas special where the woman becomes an Alexa-like object.

Neither option is sounding too attractive!

OpenAI’s chatbot, ChatGPT, can provide more than just a simple answer to a question; it gives the impression that it is really thinking, creating and potentially even empathizing. The site has grown rapidly, with 2.5 billion site visitors in the last three months alone. It’s worth remembering that ChatGPT hasn’t even reached its second birthday yet, so we really don’t understand how big it is going to be.

Since ChatGPT’s launch, companies such as Microsoft and Google have released their version of the bot, in order to keep up with their new competition. It is safe to say that since the arrival of ChatGPT, the internet is no longer the same.

Addressing AI safety concerns

With the advancement of AI capabilities, one of the biggest concerns was the dangers AI could present.

It seems to be designed to deliberately deceive users. Almost every day there is a different scam in the news, such as the recent scam calls that have terrorized people online. More worryingly, the new “deepfake” images that have been going viral present a whole new threat. Some have been used as propaganda, such as Trump’s photos of Kamala Harris or Taylor Swift. But others are being used in even more sinister ways, such as deepfake porn. There is no doubt that AI and ChatGPT present a vast range of incredibly dangerous and negative developments as well as positive.

The CEO of Open AI, Sam Altman, openly admits that the need for regulations around AI is vital. He spoke to the US Congress in May last year about his creation, and the ways he believes it should be used and handled. He advocated for an independent agency to oversee all AI models before they are released and wants the most powerful models to adhere to licensing, testing and safety requirements.

Every country will do things differently. Businesses will need to work closely with the government, and will therefore look to business schools and their graduates for information to do so.

Since Altman’s pleas, and the ever-growing evidence to support his worries, the European Union has created their first ever legal framework on AI, which addresses the risks of AI and positions Europe to play a leading role globally. But what does this really mean?

The law, known as The AI Act, places restrictions on what are considered to be technology’s riskiest uses. Therefore, it would curtail the use of facial recognition software, and require the creators of AI systems such as ChatGPT to disclose more about the data used to create their programs. The final version of the law was published in the EU Official Journal in July of this year, proving that the EU is still further ahead in the process of regulating AI than its global counterparts.

Policymakers from all around the world are now racing to control the evolving technology, one that is growing more rapidly than any of its predecessors. In the US, the White House had released policy ideas that include rules for testing AI systems before they are made publicly available. Governments near and far are also hoping to take some control over how the makers of AI will use data, and how they will enforce privacy laws.

Part of the problem when addressing safety and responsibility in the creation and the use of AI is that it changes so rapidly that effective regulation of AI can often become outdated too quickly.

Naturally, the regulations are facing scrutiny from some industries, with one tech group claiming that if the regulations are too broad, they could prevent further innovation in the world of AI. And whilst Altman has been asking for regulation, he also believes the EU’s proposal might be difficult to comply with.

Ethics in AI is a complex issue, and Professor Zorina Alliata from Open Institute of Education (OPIT) makes the point that ethics in AI is still developing. “Generative AI will create new content based on chunks of text it finds in its training data, without an understanding of what the content means. It could repeat something it learned from one Reddit user ten years ago that could be factually incorrect. Is that piece of information unbiased and fair?”

Regulation in AI starts from the bottom, and from the people responsible for it, says Alliata. “If you look around the table and see the same type of guys who went to the same schools, you will get exactly one original idea from them. If you add different genders, different ages, different tenures, different backgrounds, then you will get ten innovative ideas for your product, and you will have addressed biases you’ve never even thought of.”

In terms of safety and responsibility when using AI, there is a long way to go and many more debates to be had. For now, we must look to education to help us understand it. Future leaders are going to need to understand AI in order to create and maintain policies, and use it in the right areas. This is where we look to education leaders. They are shaping the minds of the next generation of leaders: they should use it, teach it and engage with it. The sooner it is utilized, the better. That way, the regulation can be based on fact and experience, rather than ‘what ifs’.

How can AI affect education?

Higher education institutions are doing all that they can to learn about AI in order to prepare their students for the world of business. Similarly, companies are looking to business schools for answers. Right now, it is all about learning and adapting, after all, in the grand scheme of things, ChatGPT is still only in its early phases.

In fact, AACSB’s 2022 business trends report stated that upcoming technological advancements, such as VR, would make waves in universities and help them to become more diverse. The benefits of introducing AI into the classroom seemed huge. Since then, conversations around AI tools have become less about what AI can do for us, but instead what it can do to us. AI tools have surpassed everyone’s expectations, with their capabilities ranging from defeating you at chess to acing the GMAT. So, where do education leaders stand on the topic?

To avoid disaster, schools should look at how they are using human faculty. Do they have the right knowledge? Can they adapt, and how quickly? Getting ahead of AI will be the most effective antidote to the media’s fearmongering.

For Sanjay Sarma, the CEO, President and Dean of Asia School of Business, the best option is to take control now. He states that AI and ChatGPT have the potential to “make individuals superhuman, but much like the domestication of the horse, it is all about those that learn to ride.” Therefore, if we adapt now and learn how to use these tools within education, it does not have to be scary. He believes that this is the best time for an educational revolution. “In a post-GPT world, the system is capable of doing well. It is human instinct that remains. So, classroom learning needs to be revolutionized.”

His sentiments were echoed by Professor Reza Etemad-Sajadi from EHL Hospitality Business School, who said “It would be a mistake to see it as a threat and, regardless, we have no choice. We will have to adapt to this kind of technology in the future.” By fearing AI, we are only delaying the inevitable. It is here to stay, and the sooner we adapt and learn how to use it the better the outcome will be.

For Phanish Puranam, Professor of Strategy and the Roland Berger Chaired Professor of Strategy and Organization Design at INSEAD, the future of AI in Business Schools is bright. “As I tell my students, they should worry less about ChatGPT taking their jobs (at least today), and more about somebody who knows how to use it taking their jobs!” However, he warns students that if we don’t adapt and change with AI and ChatGPT that we will end up “losing human-centricity in organizations of the future.”

The more we adapt to using AI in education, the more we can prepare to use it in the future, which will prevent our worst fear of AI taking over. “I am a lot more optimistic for business schools than for societal impact at large.”

Can AI be a positive teaching tool?

As we know, AI bots will answer almost any question you ask it. By doing so, they provide a learning tool for those who want to use it to explain things they struggle to understand. Russell Miller – Director of Learning Solutions and Innovation at Imperial College Business School Executive Education, believes that students can utilize this for good.

He says: “Brainstorming/ideation may be drastically improved by incorporating wild and unorthodox ideas from generative AI that might inspire people to come up with interesting new products and services.”

Creativity in education, particularly that of business education, is the way forward. If we can make use of AI to help us to become more creative, society will improve. The world of business education needs to keep up with technological advancements in order to progress, and to prepare students for the world they are going to enter.

For now, humans must remain in the driving seat. We can’t allow AI to lead us, we must lead it. However, we need to be capable of thinking critically, according to Professor Francisco Veloso, Dean of INSEAD, “The already important skill of critical thinking will become much more salient, a must in terms of education.” Like his peers, Professor Veloso can appreciate all of the good that AI will bring, but he is correct in his concern for the need for critical thinking being used alongside AI.

As we approach ChatGPT’s second birthday, it is worth looking back at how far we have come even since then. The conversations being had have a more positive spin, and are full of wonder. We are here now; we can’t go back. There is no choice but to adapt to AI, because it can’t be undone.

While it took everyone by surprise, maybe we should be asking ‘what’s next?’ For the schools that get it right, the sky truly is the limit. With the right attitude, the right training, and the right research, this very big change could perhaps be the making of us.

By Georgina Tierney

Originally published by BlueSky Thinking.